tax free cigarettes
2007-10-02
For someone who relies solely on the Campaign for Tobacco-Free Kids press release for her information, it will seem like a slam-dunk case against RJR. The company agreed not to market fruit-flavored cigarettes, its "Infused" brand style advertises a citrus and apple flavor; thus, it is indeed marketing fruit-flavored cigarettes in violation of the settlement agreement. However, the settlement does not ban the marketing of fruit-flavored cigarettes. Nor does it even ban the marketing of fruit-flavored cigarettes in venues in which youths may be exposed to that advertising. What it bans is the use of fruit names, terminology, and imagery in advertising to which youths may be exposed.[ Back to top ]
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